From the campaign:
We need to make enough miniatures to support our game and are so dedicated to our goal that we would only need time to bring this to life. Unfortunately that would mean decades since plastic sprue tooling costs a lot (several tenths of thousands of pounds per kit) and our funding capability currently allows us to keep on producing resin miniatures and only after a few years to release a new plastic regiment.
Shieldwolf:War is Coming (TM) however is an army game and oppositely to skirmish games it is a much more demanding and ambitious project. We are going to need a lot of miniatures! In order to avoid casting every regiment in resin or changing our plastic production methods into more economical -but of worse quality- manufacturing procedures, we need additional funding to speed things up from the very people this has been designed for — that would be you!
We want to share this game with everyone, but believe in our hearts that people who help us out must be rewarded a lot more than those who stepped aside.