From the release:
Today I launch uncommon article: 'Cannon Fodder' PMC 2640 starters. They are intended as special gifts sets for wargamers and are far from typical, hackneyed X-Mas "We gonna to clear our stock at the end of the year by giving few percent of discount" offer.
All packs includes starter PMC 2640 army and the code allowing to download PMC 2640 e-book (which may be used alternatively to get discount on printed version or printed/pdf bundle). But one thing makes them really differ from other similar : all sets are packed in real, metal can, with specially designed label, which gives them real extraordinarily appearance!
They not the common article and they are planned to be prepared occasionally in very limited amounts. If you are looking for really original present for you or your friends, which merges fine ruleset, fine starter army and superb packaging, the Cannon Fodder packs are something worth to consider! But better hurry, there are just few cans prepared!
You can get Cannon Fodder cans only in Assault Publishing on-line store