From their announcement:
Season’s Greetings from Jeff the Pirate Viking! To celebrate the upcoming festive season Pirate Viking Painting is offering a 10% discount across our entire range of classic models and second hand bargains from now until Christmas Eve. Just use the coupon code PVPXMAS in the Discount Code section of the Shopping Basket to claim your discount. Remember, everything bought from Pirate Viking Painting is funding the development of our new super-secret product lines so a gift to yourself will also benefit the hobby!
Merry Christmas everyone.