Usually prices go up over time. Inflation and all that. But this story is about prices going the other direction. Paint.Play.Enjoy, the folks that make GGA (Granny Grating Armies), have decided that they're going to be lowering the prices on their products starting on the 25th.
The price decrease is being done in hopes of drawing more people to the GGA gaming system. The folks at Paint.Play.Enjoy feel they've got a great product and want everyone to be able to give it a shot. So prices are dropping for their rulebooks, as well as the cards and other such that go along with the game.