From the Kickstarter:
This story begins years ago, all the way back in the ‘80s and the ‘90s, when I was growing up. If you were like me in those days, chances are you had a few Choose Your Own Adventure, Fighting Fantasy or Lone Wolf books. Gamebooks weren’t just a craze; for a generation of people they were a cultural phenomenon, part of a shared zeitgeist. Yet, somehow all of them were written for pre-teens and teens. And none for children between the ages of 3 to 9.
Not only did I want to write a gamebook for an entirely new audience but I also wanted to make an entirely different type of book. It’s true that gamebooks were sometimes poorly written, and few could be said to tackle moral or philosophical questions. They were usually paperbacks with black-and-white illustrations. I wanted to improve on all that. And I did.
So let me introduce you to Gremmy, a little gremlin that I met on New Year's Eve five years ago.
He has little adventurous pawsies that don't get tired easily, a trembly-trembly tail, a nosy nosie and little earsies (which are actually quite big) that like to listen to songbirds' singsongs. His tummy is always hungry, but most important of all, he has a big heart! And the best part? You get to choose the adventures of Gremmy!
The campaign is about 1/3 of the way to its goal with still 24 days to go.