From the preview:
A game of Runewars doesn’t begin when the first arrow is loosed, or when your units first charge into brutal combat. It begins as you start to deploy your units onto the battlefield. Of course, before you reach that point, you’ll build an army from your available figures, crafting a fighting force that you can lead to victory against any foe. We’ll take a much closer look at army building in the future, so for now, we’ll pick up with you and your opponent about to deploy your units onto the battlefield.
Runewars is played on a 6’ by 3’ battlefield, but that doesn’t mean you have free range to deploy your units wherever you choose. Before any units are placed, you’ll need to choose deployment zones for both players.
At the beginning of setup, three deployment cards and three objective cards are revealed at random. The first player (the player who spent less points while building his army) can choose a deployment card or an objective card that will be used for the game. Then, the other player can choose a card from the remaining set. In other words, if you are the first player, you have the potential to determine the deployment card or the objective card, but not both. One card will always be chosen by your opponent.