They're already well over their funding goal, so it's seeing how many stretch goals they can get through in the next 30 days.
From the campaign:
The Dice Chest is a hybrid dice case and rolling tray for tabletop gamers. The lid doubles as a rolling screen for GMs and players who prefer to hide their rolls. Each case is made from wood that is hand selected for it's beauty and strength. Cases are built in our on-site woodshop to our exacting standards.
With a footprint of 9.5" by 5.75" (241mm x 146mm) the Dice Chest holds 96 standard d6 dice, has ample room for pencils, cards, and gaming supplies.