From the release:
Avalon Games is happy to offer a fine collection of paper figure flats for use in your games and RPG adventures. Each figure flat is presented in full color and mirrored with a front and back image of the character.
All figures are set to 30mm scale and in full color and set in a Tri-Fold format. Each set comes with 10 figures and a bonus figure just for fun.
You are given permission to print as many of these images as you want and need, but they may not be reprinted in commercial or non-commercial publications, on the web or in any other means without permission from Avalon Games first being given.
Keep an eye out for new sets to arrive each week, with new looks, new characters and new genres being offered.