Just like the radio stations don't wait for Thanksgiving (or even Halloween, really) to start with the holiday-stuff, neither are many game companies. However, I think we can all be alright with saving money a little earlier in the year. Such as, if you're wanting to get a game from Nauvoo Games, you can head over and be part of their Thanksgaming Sale that's happening now.
From the announcement:
Including Stockpile: Epic Edition, The Reckoners, and CrossTalk. Available in USA and Canada. No discount code required. Sale ends on December 1, 2020.